Peugeot, a leading manufacturer in Europe
Peugeot is recognized as one of the most important European manufacturers and has a large market share in the main European countries. The French brand, with a long history in the old continent, has decided to follow in the footsteps of other manufacturers and adopt a long-term strategy with some of its models.
Changes in the electric vehicle market
In recent years, many manufacturers, including Peugeot, have announced plans to replace their combustion models with electric vehicles. However, electric vehicles have not had the expected success in Europe and the entry into force of the new Euro 7 regulations has been postponed. This has led Peugeot to make a logical decision with one of its best-selling models in Europe.
The 2008 model, a success for Peugeot
Peugeot’s 2008 model is an urban SUV that has been a huge success for the French brand in Europe. It has recently received a mid-cycle refresh, and was initially scheduled to end its commercial life in 2027. However, Peugeot has decided to extend the commercial life of this model until 2029.
A new generation in the making
Peugeot is working on a new generation of the 2008 model to keep it competitive in the market. This new version will include aesthetic, technological and mechanical changes to meet customer demands. Extending the commercial life of this model will allow Peugeot to work on this new generation without haste.