BARCELONA, March 4 (EUROPA PRESS) –
The swimming pool and wellness multinational Fluidra has launched an innovative fund called Fluidra Ventures, with an initial investment of 20 million euros. This fund specializes in start-ups in the sector and aims to improve business efficiency, connectivity, sustainability and security through IoT, artificial vision and robotics solutions.
Fluidra Ventures seeks to promote initiatives from emerging companies that offer disruptive and transformative solutions for the swimming pool and wellness industry. This fund focuses on improving the customer experience and promoting innovation in this constantly evolving sector.
The first investment: Coral Smart Pool
The first investment made by Fluidra Ventures was in the Coral Smart Pool technology. This company aims to transform the pool experience through artificial intelligence (AI). Using AI, Coral Smart Pool seeks to improve the connectivity and efficiency of pools, providing a more personalized and safer experience for users.
Four market segments
Fluidra Ventures is focused on four market segments: Commercial, Residential, Wellness and Market. Through this diversification, the fund seeks to address the different needs and opportunities that arise in each area. This will allow Fluidra Ventures to build a solid and diversified portfolio of start-ups.
A fund with a long-term vision
Fluidra Ventures has an initial duration of three years, during which the company will seek to identify and invest in start-ups with a high potential for growth and impact in the sector. This fund aims not only to boost innovation, but also to establish strategic alliances with emerging companies for mutual growth.
Strategic lines of the fund
Fluidra Ventures covers eight strategic lines for its investments. These include connected pools, resource optimization, digital platforms, innovative materials, security systems, personalization experiences, robotics and innovative consumable products. Through these strategic lines, the fund seeks to promote innovation and improve the sector’s competitiveness.