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Uncertainties and Depths: The New Era of Audiovisual Content

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Discovering the Unexpected

Last Friday, a unique episode kicked off TV3’s special anniversary program. An audiovisual enigma, lost in the corners of time, mysteriously reappeared. In this fragment, Pepe Rubianes, with his unmistakable personality, seemed to welcome the new era of the chain.

The show’s finale revealed a sophisticated technique: the digital fusion of the comedian’s memory and an actor’s performance, accurately capturing their iconic gestures. It was a digital mirror game, an illusion so real that it defied perception and invited reflection.

Disquieting questions

The show raised a fundamental question: how to discern authenticity in a world of perfect imitations? Can we trust what we see and hear, or are they mere electronic simulations?

In a digital environment where manipulation is subtle and ubiquitous, the distinction between reality and fiction fades. The consequences of this confusion can be tragic.

The Fragility of Truth

A scene with multiple actors can be fertile ground for impersonation, but even a single individual in front of a camera is vulnerable to manipulation, especially if there are previous visual files of their face.

Let’s imagine a fictional scenario where a video of Carles Puigdemont negotiating absurd terms circulates unchecked. By the time the truth comes out, the disinformation has already spread like a digital metastasis, casting doubt on even the most obvious facts.

The Power of Manipulation

This disruptive technology can redefine the global landscape, from politics to economics. Who holds this power? Those who control the threads of the algorithm, which weave the invisible web of our digital world.

In the midst of this uncertainty, one thing is clear: the fear of manipulation must not paralyze us, but inspire us to seek truth in a world of illusions.

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