The value of local media in contemporary society
The media that operates locally is not only sources of information; They represent the voice and essence of a community. The recent commemoration of the eighty anniversary of New Tàrrega, marked by the inauguration of a sculpture in the Parc de Sant Eloi, perfectly exemplifies its relevance and impact.
An eight -decades legacy
The celebration of this anniversary transcends the simple recognition of a historical weekly; It is a tribute to the essential role that these media play in the social cohesion and cultural vitality of our communities. Nova Tàrrega has documented, for eight decades, the daily life of Tàrrega and the region of Urgell, reflecting the concerns, victories and challenges of its inhabitants.
Sculpture as a symbol of union
The artistic piece entitled ‘At birth’, located in the heart of Sant Eloi Park, symbolizes the interconnection between the medium and its community. Designed to remember a bow or bridge that rises from the earth, this sculpture perfectly represents the role of local media: rooted in immediate reality but with a vision oriented to the future, with the aim of growing together with society.
Values that define proximity journalism
Registration for the monument – community, participation, proximity, veracity, information, journalism – encapsulates the principles that guide local journalism. These values allow local media to act as platforms for citizen participation, debate spaces and key instruments for transparency and democracy.
The impact of local media in the global context
In a globalized environment where information abounds, it is essential to claim the importance of local media. Unlike large communication groups, which are often distanced from local needs, Nova Tàrrega has a deep knowledge of the desires and needs of its community. They provide a voice to those who are often ignored, value local culture and traditions, and help preserve collective memory.
An agent of change in the community
New Tàrrega’s contribution to social life, as evidenced by his artistic initiative in Sant Eloi Park, illustrates how local media can be agents of change in their community. This collaboration with entities and citizens is essential for its sustainability and success.
Reflections on the future of local journalism
The celebration of the 80 years of New Tàrrega is not just a local festival; It represents a collective pride for the whole region. That this sculpture serves as a reminder of the irreplaceable role of local media and the need to continue fostering committed, rooted and community service.
A shared vision
Laia Pedrós, director of Nova Tàrrega and a correspondent for Segre, reaffirms that it is crucial for local media to continue to be a fundamental pillar for society, helping us to understand our roots and orient ourselves towards the future.
