A Commitment to the Future of Hazelnuts
The presentation of the seventh edition of Temps d’Avellana, held at the Llotja de la Cambra de Reus, highlights the collaboration between institutions and companies to revitalize the hazelnut sector. This program includes a range of activities that are not only recreational, but also technical and educational, which seek to highlight the importance of this agricultural product.
Challenges in a Difficult Year
At a time marked by drought and the loss of hazelnut trees, the farmer’s situation becomes increasingly complex. The authorities have committed to work to mitigate the effects of climate change, with proposals aimed at the promotion and innovation of products derived from hazelnuts.
Initiatives for the Valorization of the Sector
Temps d’Avellana is part of a Strategic Plan that seeks to improve the image and value of the sector. Among the outstanding activities is the Festa de l’Avellana, which this year celebrates its third edition, with a focus that expands to several regions, including the Baix Camp, the Alt Camp and the Priorat.
Voices of the Sector: Opinions and Commitments
The inaugural event was attended by key figures such as Glòria Tibau, who underlined the support of the Department of Agriculture, announcing aid to compensate for the losses of hazelnut crops. He also emphasized the importance of financial aid to ensure the survival of the sector.
Promotion and Consumption: A Common Objective
Noemí Llauradó, councilor for Projección de Ciutat, added that it is essential to continue promoting hazelnut as a quality product linked to the identity of the territory. Its promotion, both locally and internationally, is vital to ensure its future.
Challenges and Solutions
Ester Gomis, president of the DOP Avellana de Reus, raised a series of questions about the lack of water and the obstacles that young farmers have to face. The need for more efficient water management is becoming urgent as the drought is dramatically affecting crops.
The Year of Resilience
Jaume Salvat, director of the Hazelnut Technical Office, pointed out that this year represents a period of resistance for the sector. The current situation demands an immediate and collective response to overcome the challenges that are being presented.
Featured Activities of Temps d’Avellana 2024
The new edition of Temps d’Avellana will offer a series of diverse activities for all audiences, including the Hazelnut Festival, which will be held on October 19. In addition, workshops and tours have been scheduled that will spread across several locations, with a focus on education and product promotion.
Academic Collaboration
The Extended Campus of the Rovira i Virgili University also joins the celebration with a cycle of conferences dedicated to sustainable food, reinforcing the importance of hazelnuts as a healthy and nutritious food.
A Necessary Reflection
Hazelnut Time is not only a celebration, but an opportunity to reflect on the challenges facing the sector. Collaboration between producers, institutions and society is essential to ensure that this gastronomic treasure continues to thrive in the future.
